Starting A Lucrative Home Staging Business - Staging Houses with Vignettes
When you start your home staging business you can choose to do consulting only for a while until your staging business gets more established; or you can jump right in to "hands-on" home staging.
You can add furniture leasing to your home staging services at some point, but you do not have to. You can choose to do vignettes only when you stage houses, with no large pieces of furniture.
For example, in a vacant house you can set up a small bistro set in the kitchen or breakfast nook. Set the table as "tea for two." Then put some pretty towels in the bathroom with a luxurious basket of bath items. Put some fruit and flowers on the kitchen table. Place an air mattress on boxes with beautiful bedding in the master bedroom. Place a beautiful book on the bed (a Sherlock Holmes novel or classic literature) with a nice pair of reading glasses. Viola! A well staged house!
The idea is to set up in the buyer's mind all the wonderful experiences just waiting for him or her . . . that this house suggests an improved lifestyle. You can accomplish this by staging houses with vignettes such as the scenes I mentioned above. This way you don't have to use very large pieces to get the job done. You can rent the vignette pieces to your client and since its smaller scale you can most likely move the items without hiring movers. In addition, storage will be easy.
Staging houses with vignettes is a great time to really get creative. What else can you think of that would make a good vignette? Make sure you appeal to a wide range of buyers and portray an enviable lifestyle. Your staged homes will outshine all the others in your buyer's eyes.
I will continue writing articles about starting a home staging business; you can e-mail me if you have a topic you would like me to cover.
